Perhaps the user is referring to a specific incident or event in 2005 related to snow or winter in a place called Schneeland, and its connection to OK.RU. But without more context, it's challenging. I should clarify that "Schneeland" might not be a real place or event, and the year 2005 conflicts with the launch year of Odnoklassniki. Maybe the user is confusing different social networks or their launch years.